This multimodal public service announcement was created to raise awareness about overfishing in the Great Lakes and its impact on freshwater ecosystems. The project explores how human overexploitation disrupts ecological balance and threatens the survival of fish populations. Told from a first-person fish perspective, the project argues that overfishing harms not only individual species but also the entire ecosystem that depends on biodiversity and balance. The intended audience includes students and community members who may not realize how everyday human actions affect aquatic environments. To reach this audience, the project uses emotional storytelling, underwater visuals, and environmental research to encourage sustainable fishing practices and habitat protection.